A day of celebration totally devoted to the Cher.
Jour de Cher, is a river festival which brings together all the residents of the valley, from Montrichard to Bléré. On the programme for this festive and friendly day is a river procession featuring some twenty rafts, each one designed and created by local residents.
This travelling event goes with the flow, as the locks open and close, with events, concerts and artistic displays.
On the route, the 5 needle dams and lock keepers’ cottages welcome a concert of strange instruments here, a tightrope show there, a funny choir a bit further on, and maybe some aquatic music or a wacky, poetic fanfare… These events allow everyone to relax, rest or eat at the stands run by associations and local producers.
The procession finishes at the Bléré-La Croix-en-Touraine bridge, before a lively evening, with a show, meal on the bridge, ball, fireworks and many surprises.